by Emma Christensen
I’ve been asking myself different versions of the same question for years: “Could I make money from my writing?” You know, write as a side gig?
Although I’m grateful for the modest sums I receive from my writing, I return to my day job to really pay the bills. Writing for (more) money remains a bit mythical, an idea that generates more questions than actual dollars.
For freelance writers Graham Strong and Bonnie Schiedel, writing isn’t just a side gig, it is their day job. At a NOWW workshop held at the Waverley Library on March 20, 2018, Strong and Schiedel shared their best advice on how to make money from freelance writing, answering some of those many questions in the process.
Although Strong and Schiedel both make their living from freelance work of various types, they’ve taken very different routes to get to that point, proving that there is no “one size fits all” solution to breaking into the industry.
Schiedel was introduced to the world of magazine writing while working for Chatelaine in Toronto. Her articles have appeared in many of the consumer magazines we think of as household staples – Reader’s Digest, Canadian Living, and Best Health. She adapted to a changing economy by writing content for corporations.
Strong’s career began locally by writing for a community newspaper and editing the Robin’s Donuts employee newsletter. Within a few years, with the rise of digital content and internet advertising, Strong had connected with clients all over the world who employed him to write everything from web content to television scripts. Variety is what makes his work interesting. “For me, freelancing is a perfect fit,” he said during the workshop.
As full-time freelancers, being generalists—offering a wide variety of services—has been successful for both Schiedel and Strong. Schiedel recommended specializing in an area of knowledge or interest for writers who are looking to freelance part time. “It’s easier to market yourself if you have an area of expertise,” she said.
Strong and Schiedel quickly confirmed my long-standing hunch that success as a freelance writer requires more than strong writing skills.
Schiedel emphasized accuracy, adaptability, and the importance of having an approachable writing style—one that is easily understood without sounding simplistic. She also cautioned that working freelance does not mean working in isolation. She’s made good use of her ability to work with a team and develop a rapport with interviewees, skills that obviously transferred to her role as a presenter.
Strong emphasized the value of professionalism and good communication. For him, these qualities are even more important than his skill as a writer. He takes deadlines seriously and underscores the need to be self-motivated and to gracefully accept criticism and feedback from clients.
Both presenters conveyed information in a casual and approachable manner, welcoming questions and dialogue with the audience. The fact that they are peers in our local writing community—rather than professionals from faraway cities – made the presentation even more effective. Humour and personal anecdotes added a new dimension to the content of the workshop and to potentially dry topics like negotiating rates and contracts. I was happy to leave with an extensive list of additional resources, not in the form of a stack of handouts, but as a slim business card that directed me online to nowwwriters.ca/workshops.
Strong and Schiedel engaged the audience further by presenting an “elevator pitch” exercise, challenging us to think critically about how we would introduce ourselves as freelance professionals if we had only 30 seconds to do so. For me, the exercise brought another set of questions to the surface – “How do I want to present myself?” and “What skills and areas of expertise should I emphasize?”
Ultimately, I walked away from “Side Gig” feeling that many of my questions about a career in freelance writing had been answered. What surprised me was that I valued the questions the workshop posed—bigger, more career-defining ones that only I have the answers to—even more than the information I’d received. Thanks to Strong and Schiedel, the process of writing for money seems a little less mythical and decidedly more tangible.
Emma Christensen contributes regularly to The Walleye and indulges her love of fiction through reading and writing. She’s currently working on the second draft of a novel. Emma lives with her husband in rural Thunder Bay, where hiking, cycling, kayaking and other outdoor hobbies continue to fuel her creativity.
By: Sheridan Barnett
“We are all apprentices in a craft where no one ever becomes a master.”
As a re-emerging writer with a day job, I have never considered writing as an industry. Writing has always been for me a necessary form of self-expression, an exploration of self and other, a way of understanding and placing myself in the world. I had signed up for the Northern Ontario Writers Workshop event entitled, the “Business of Writing” more out of curiosity than a burning intention to earn a living from or even to publish the products of my imagination (read: in-progress). As I battled my way through the remnants of Friday’s snow storm toward the Mary J. Black library, I second guessed my reasons for attending the event. But upon arrival, I quickly found a welcoming group of self-proclaimed introverts, who I later learned meet writer-type crises with supportive conversation over glasses of wine and hot-tubbing. Suffice it to say, I felt I had found my place in the world!
Quite beyond the quiet satisfaction of finding myself among a group of peers with a common interest in writing (and maybe more importantly, reading), the workshop itself was a welcome surprise. It was facilitated by two local authors – Jean E. Pendziwol and H. Leighton Dickson – one a renowned children’s author turned “upmarket” novelist, the other a former zoologist turned fantasy writer, and each with a distinct journey to becoming published authors.
The title, “The Business of Writing” could be construed as a controversial one. After all, isn’t writing an act of pure creativity, an art form born of the desire or necessity to communicate? To quote Virginia Woolf, “Every secret of a writer’s soul, every experience of his life, every quality of his mind, is written large in his works”. Does that sound like a business to you?
But seen from the perspective of our facilitators, while the act of writing is indeed an “art”, the business of writing is also a “science” with a distinct process that we too could follow. Achieving that balance (think yin and yang) will dramatically increase a writer’s chances of becoming a published author in whatever genre he or she chooses. As a professional mediator, I have a strong proclivity for process. The facilitators’ concrete, analytical, and well researched approach—laid out in the workshop in power point slides and accompanied by engaging tales of their personal journeys--appealed to me greatly.
In its essence, this workshop answers the question, “How does a writer actually get published?” The facilitators took us through an extremely detailed plan to do just that. They provided advice and information on identifying your genre and placing yourself within the marketplace, creating a writing community, the importance of word count, the multiple phases of editing a piece for publication, finding an agent (who knew twitter has a real-world function?!) or choosing the self-publishing route, and negotiating a publishing contract.
Whether you are a writer with a finished product or a burgeoning writer with a novel that must be written (like me); whether your interest is fiction, non-fiction, romance or literary, the “Business of Writing” is an essential guide. Now all I need to do is write!
Sheriden Barnett (LLM, ADR) is the President of the Boreal Centre for Dispute Resolution, a boutique firm specializing in the resolution of complex, multi-party conflicts, human rights and Indigenous rights disputes. She is currently writing her first novel entitled, “Ar Muir: At Sea."
Review of "Out Loud: Speaking Volumes with Spoken Words" Workshop
By Sarah Walker
I could give you the dictionary definition, but after attending Betty Carpick’s workshop on Tuesday, October 11th I am not. It would not give the evening’s presentation enough justice. Instead, I will give you my own thoughts and if we agree great! If we do not that is fine, because sometimes we are not supposed to agree.
Spoken word is a theme, an idea and expression.
It is a thought a feeling an emotion.
It is playing with words that might not play well together.
Spoken word is a story about a girl who likes to listen to people walk and talk, while she sits in the park.
It is a story about a boy who listens to his favourite song a thousand times, he begins to speak in beats and move to the melody created by the vibrations of the music’s bass.
Spoken word is a poets love, heartbreak, anger and laughter.
Spoken word is an actor performing a piece and realizing they are an activist.
Or an activist so deeply entwined in their passion, their right, their belief that they stand in front of millions and their fear of public speaking becomes a performance. It is that powerful.
In two hours, I learned the importance of listening, feeling and understanding what I am writing or what I am writing to perform. It does not matter how many years you have creating your craft. What matters is how you choose to present yourself and how confident you are in your own presence.
That is Spoken Word. Do you hear me?